Hey! I’m Avery – a senior product designer based in London, UK.
I design scalable and data-driven solutions to complex user problems.
FEATURED WORK
IKEA Home Insurance
Led the end-to-end design of a white-label home insurance product that gives millions of IKEA shoppers a seamless path to coverage within a brand they already trust.
Urban Jungle Rebrand
Drove a full in-house brand refresh that transformed Urban Jungle's visual identity and messaging into a clearer, more confident system that centres its fairness-first values.
Syclops Claims Platform
Designed a purpose-built claims management platform that replaced a fragile spreadsheet workflow and is now being packaged as a standalone B2B product capable of supporting thousands of concurrent claims at scale.
Ageas x Open GI Car Insurance
Designed a new car insurance product that balances insurer-hosted pricing constraints with a low-friction purchase experience for customers arriving via price comparison websites.
